Hidden Niches

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By Matt:
Finding topics is not the hard part. There are tons of 'AdSense topics' out there.
What people fail to understand is that even on the Internet, basic business rules still apply. If there is demand, you have a shot at making profits, provided that you differentiate and position yourself in the best possible way.

In other words, it is the execution of the idea that matters, and not so much the idea itself.
Now, keep in mind that you're looking for great niches for your AdSense, pay-per-click, content sites. Many of these will be product-oriented content or information-rich sites. We haven't gotten into it a whole lot yet, but the most successful AdSense sites are ones with free content.
Niche marketers often talk about starting out with topics that you are interested in, or are well-versed in. This, I feel, is bad advice. As helpful as it might be to someone starting out fresh in the content publishing field, it fails to address the main concern anyone would have when starting a business…

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